state of china wine market
4 Actionable Tips on How to Tap the China Wine Market

Promoting exquisite wines to consumers in China is more than just building a Chinese website. A growing wine market also requires merchants like you to explore other distribution channels from online to offline marketing solutions.

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Chinese SEO optimisation services
5 Basic Concepts You Should Know About Chinese SEO

Do you have plans in tapping the world’s biggest Internet market? China is big, so is the number of its Internet population. As of this writing, China had 772 million internet users reported by the end of 2017 with a penetration rate of 55.8 percent according to the Internet Society of China. Whether you’re plain curious

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books about china market and business
5 Must-Read Books About China Market and Business for Entrepreneurs

Want to know more about China market and business etiquette? Here are some of the “goodreads” to help you understand modern China and consumers authored by experienced expatriates, university professors, and entrepreneurs. The books below are available in ebook formats on Amazon and other online bookstores. Where East Eats West: The Street-Smart Guide to Business

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professional chinese translators
What Happens When Professional Chinese Translators and Machine Translators Work Together?

What can professional Chinese translators and machine translators achieve together? As of this writing, the global machine translation (MT) service is one of the growing markets in the industry. It was forecasted to grow at CAGR of 23.53%. Technology is improving the translation process. On-demand translation-as-a-service business model and computer translators make it easier to

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Why These Foreign Brands Launched Localized E-commerce Sites in China

Want to know why these foreign brands launched their localized e-commerce sites in China? While they come from different industries, selling a myriad of goods to Chinese online shoppers, they knew starting an e-commerce site, whether launching a virtual storefront in Alibaba’s Tmall or setting up a localized version in an independent corporate domain, will

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How To Set Up WeChat Official Account for Companies Outside of China

Social media platforms such as Facebook, Twitter, Google+, LinkedIn, and YouTube are the common digital marketing tools for overseas companies to promote the products and services. These are no-brainers for online marketers, and with a well-planned strategy, they can achieve the desired results. However, in China, we use different channels—these are the websites that Chinese

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is chinese translation necessary
Is Translation Really Necessary?

A corporate website is an investment. As globalization unlocks more opportunities for global corporations, digital marketers and specialists significantly consider investing in language solutions such as translation and localization of the site. Aside from the English website, multilingual versions help companies build relationships with the target market and communicate the kind of style they want

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chinese translation services
3 Incredible Mythbusters on Chinese Translation That You Should Know

Managing Chinese translation projects through the years has given us valuable lessons at the intersection of business, internet, and language. We also encountered the myths when it comes to our work. Machine translation and on-demand services are the go-to tools among users these days. However, despite their popularity, human translators remain indispensable for specialized companies.

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professional chinese translation services
5 Signs of Unprofessional Chinese Translation Services

When it comes to translation services, you’ll find numerous companies and individuals labeling themselves as professionals, but only a few would fit in that category because translation itself is a combination of skills, expertise, and talent. However, a professionally translated document in Chinese is possible. On the other hand, there are also unprofessionally translated materials,

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chinese loanwords and translation
10 Chinese Loanwords to Expand Your Vocabulary

As we get to know more about the language, we’re featuring 10 Chinese loanwords to expand your vocabulary. There were many words we have listed, but we chose the common English words as a reminder of how the Chinese culture has penetrated our lives. Definitely, it will continue to influence us in various ways. 1.

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